Which Of The Following Are B2C Marketing Segmentations

Which Of The Following Are B2C Marketing Segmentations

As e-commerce has become more popular, businesses must begin to think outside the box regarding marketing. B2C segmentation involves categorizing consumers by considering their demographics, psychographics, lifestyle, and purchasing habits. It is no longer a one-size-fits-all solution when targeting different potential customers. Instead, many businesses are focusing on segmentation – specifically B2C (business-to-consumer) marketing segmentation. … Read more